Clik here to view.
Invoca Adds Context to Calls with Launch of Signal
According to our newly released LCM wave 18 data, SMBs find that call-based leads tend to be of higher quality than email (where SMBs reported 43% to be good/excellent), Facebook (35.3%...
View ArticleClik here to view.
New Funding and Acquisition: A Conversation with Ifbyphone
Last week, call tracking and analytics provider Ifbyphone announced not one, but two major milestones. First, the company announced that it has raised $30 million in series E funding — bringing...
View ArticleClik here to view.
Local Market Launch Set to Exhibit New SMB Channel Solutions at LEADING IN...
As we gear up for our LEADING IN LOCAL: SMB Digital Marketing conference, there’s a lot to look forward to. Local Market Launch, a startup that helps companies manage the online presence of local...
View ArticleClik here to view.
At Leading In Local: Agendize Unveils Smartwatch Scheduling App
Today at BIA/Kelsey’s SMB Digital Marketing conference, Agendize announced a smart watch app for managing appointments on the go. The new online scheduling software brings scheduling and CRM...
View ArticleClik here to view.
YP and Grubhub Team-up to Bring Menus Closer to Consumers
YP, a local search platform for more than 80 million people across the U.S., announced that participating GrubHub restaurant listings will be integrated across YP’s flagship consumer brands,...
View ArticleClik here to view.
Facebook Launches Atlas: A People-Based Ad Network
Facebook today announced the relaunch of Atlas, an ad network that connects online campaigns to offline purchases across multiple devices. Atlas isn’t a new company but instead has been rebuilt since...
View ArticleClik here to view.
Big Data for Big Renovations: A Conversation with BuildZoom
On Monday, BuildZoom announced it has raised $2.2 million. With the latest round of infusion, we asked the Co-Founder, Jiyan Wei, where the company is headed next. “Our goal is to bring transparency...
View ArticleClik here to view.
Invoca: Call Analytics Fix the ‘Blind Spot’ in Digital Marketing
Mobile usage growth correlates to call volume to local businesses, which underpins the call growing call monetization opportunity. Several companies are working with this opportunity by building call...
View ArticleClik here to view.
Marchex Brings More Clarity to a $4 Billion Click-to-Call Market
Today Marchex launched an analytics tool to better capture what it quantifies as a $4 billion opportunity for call-based mobile advertising. Call Analytics for Search is the newest addition to its...
View Article
